The Importance of a Consistent Marketing Campaign

The Importance of a Consistent Marketing Campaign

Want to know how to make a marketer’s heart flutter? Say the word “consistency”! Seriously, it’s the fastest way to our hearts (there’s also coffee, but that’s a story for another time). When it comes to good marketing, brand consistency is key—meaning that...
Don’t Quarantine Your Marketing

Don’t Quarantine Your Marketing

While remaining completely respectful and supportive of the public health initiatives in place right now, the WhiteBox Marketing team knows that marketing and business must go on. And in this season of social distancing, digital marketing can help keep your brand...
The Importance of Social Media in Business

The Importance of Social Media in Business

Sit and think for a second about social media. Have you ever had a day where you didn’t see anyone sitting with their phone to their face? Probably not! The truth is we spend a lot of time looking at our screens. So, shouldn’t businesses take advantage of this? Let me...
6 Reasons Your Logo is Vital to Your Business

6 Reasons Your Logo is Vital to Your Business

Hello fellow business owners and marketers. If you are here, I am guessing you are intrigued about learning why having a STRONG logo is important. Notice how I capitalized the word STRONG. That’s because your logo does need to be STRONG. It needs to stand out, be...

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