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Even after the initial increase of Internet usage that was necessary to keep businesses afloat during the unprecedented, we see that heavy traffic in the digital world is not going anywhere. Many businesses changed their marketing tactics to include more digital...
Written by Alison FischerDesigned by Abbey StemperGood stewardship and making an impact are big parts of our overall mission here at WhiteBox Marketing. We often discuss our passion for inclusivity and the importance of being open listeners and honest communicators....
As a business owner, not having a social media strategy is no longer an option. While social media marketing involves both creativity and strategy, most organizations feel they can do it themselves—even amongst the higher responsibilities of keeping a business...
Join us in welcoming our newest #TeamWB member, Tia! Tia has a passion for aiding small and big businesses with marketing services to help skyrocket profits and increase brand awareness. Nothing is more satisfying in her eyes than seeing numbers exceed marketing...
While our team at WhiteBox Marketing will always advocate for a mix of print, traditional, and digital media in your marketing mix, there is no denying that your company needs a strong digital presence. Depending on your company’s goal, one strategy we often recommend...
Marketing is an essential part of any company; I often compare a marketing budget to be just as essential as the money that is allocated to a company’s energy bill. It is the lifeblood of an organization and will ensure continued growth if done correctly. So what is...
Social media has transformed from a digital way to stay connected to friends and family, to a major marketing strategy tool used to leverage your business model, engage with your audience, and produce sales & leads. What are the top social media trends you should...
Carrie Karki, President & Founder at WhiteBox Marketing, was one of the select few luminaries to be recognized with the “Top 100 Marketing & Advertising leaders” award at the second edition of MARsum, held at the MGM Grand, Las Vegas, the USA on 29th June-1st...
This article first appeared in the Jan/Feb 2021 issue of Business Central Magazine. https://issuu.com/businesscentral/docs/bc_jf21_web_linked/22 Though times of change are inevitable, they have obviously been especially challenging all throughout 2020. As a small...
Developing effective marketing strategies in today’s cyber world is one of the largest keys to an exponentially growing and thriving business. As we head into the deep months of a pandemic, one lesson stands out. The businesses who continually strategize and...
Introducing our newest team member, Hanna! As a Marketing Specialist, Hanna brings her passion for leading, managing, and connecting with others. Her background in media marketing will be an asset to our team.
Want to know how to make a marketer’s heart flutter? Say the word “consistency”! Seriously, it’s the fastest way to our hearts (there’s also coffee, but that’s a story for another time). When it comes to good marketing, brand consistency is key—meaning that...
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