Our Team


WhiteBox Marketing is a full-service marketing agency offering creative and strategic services for companies of all sizes and industries. Combined, our team has comprehensive experience and knowledge in marketing strategy, graphic design, copywriting, digital marketing, social media, content creation, and media placement, to name a few. As a team, our main goal is to help you achieve your goals in the most strategic, creative, and effective way possible.

Why WhiteBox

WhiteBox Marketing takes a partnership approach to serving our clients. We get to know you on a first-name basis, listen to your needs, and put our expertise to work just for you. We’re also passionate about serving the communities we live and work in. We’re here to make life easier for you, and the marketing process a whole lot more fun.

Get To Know #TeamWhiteBox

If I cannot do great things, I can do small things in a great way.” —MLK Jr.

Carrie Karki

CEO | Founder

With more than 20 years in the marketing world, Carrie’s expertise includes everything from strategic planning for her long-term client partnerships to leading her award-winning team of creatives. She is an active member in the community, including multiple leadership groups with the local Chambers, and is an active member in Rotary and other non-profit groups. Carrie personally and professionally gives back to multiple charities each year, and is an advocate for unity and embracing all of our different backgrounds, both locally and globally. She is most grateful for her family and kids, good friends, great food, travel opportunities, and a place to call home.


“When nothing goes right, go left.” —Martha Cecilia

Madison Milne

Agency Manager | Lead Social Media Strategist

With a passion for helping businesses grow their digital brand through social media marketing, Madison helps create lasting impressions by developing a strong digital presence through strategic and creative planning. Madison is proficient in content development and social media management. In addition to leading social, you can also find her coordinating our events and just plain getting things done! Madison is a strong advocate for organizations that help kids, and she regularly gives to The March of Dimes.  She loves spending time with her growing family and has a long list of outdoor activities that keep her going. 
“Whatever the problem, be part of the solution.
—Tina Fey

Rachael Witt

Creative Director | Lead Copywriter

A creative team player with a passion for clear communication, Rachael’s copywriting talent also comes with a side of design expertise. While she knows her way around the web and digital world, she will always enjoy the simplicity of putting pen to paper. As Creative Director, Rachael thrives on meeting clients and learning what their goals are before crafting their brand messaging and working with the team to come up with creative ideas and solutions. She is personally passionate about organizations that work to feed local families in need. Time well-spent with her kids, family, and friends is Rachael’s absolute favorite thing. Immediately followed by coffee. 
“Help your customers and you help your business.” —Leo Burnett

Tami Kinzel

Lead Marketing Strategist | Digital Expert

With nearly 20 years of in-depth marketing tactic expertise focused on client growth goals, Tami is a core lead of the WhiteBox Marketing strategy team. Her unique collection of experience spans from digital lead generation to multi-media campaigns, making her a powerhouse of knowledge and an expert in client relations. Tami’s ability to create a fully custom marketing plan sets the stage for successful partnerships. Aside from marketing, her other passions include traveling and spending time with family.
“If you have an amazing product or service that no one knows about it, it will not sell. We are here to make sure that doesn’t happen!”

Tia Anderson

Marketing Strategist | Account Executive

Tia has a passion for aiding small and big businesses with marketing services to help skyrocket profits and increase brand awareness. Nothing is more satisfying in her eyes than seeing numbers exceed marketing goals. Tia’s marketing background in food and grocery makes her an excellent marketer for consumer-packaged goods and distribution centers. Through relationship-building with clients, Tia can quickly pinpoint advertising and marketing burdens and identify next steps to boost brand quality. Outside of the office, Tia loves to backpack in Northern MN with her husband, bat tennis balls on the court for fun, and lounge in the sun with a drink in her hand.
“Enjoy the space between where you are, and where you are going.”

Madelyn Thompson

Account Manager | Marketing Specialist

Madelyn is a natural communicator, focused on details that keep projects moving forward. In this key role as Account Manager, she values client relationships and building connections, pulling from her professional experience and her collaboration as a leader in The Northway Group during her education at St. Cloud Technical & Community College. In her free time, Madelyn enjoys spending time at her family cabin, fishing, tubing, and relaxing on the beach.
“We cannot become what we want by remaining what we are” -Max Depree

Karley Burg

Project Coordinator

Karley is a team player who enjoys being creative in all things–from the way she organizes to the way she learns. She has a growing passion for developing her creative digital skills and knowledge to be a multi-faceted team member. Her favorite thing about being a project coordinator is the opportunity to see the ways that creativity can bring forth a brand’s personality. When out of the office, Karley can often be found with a good book and coffee or out and about with her family, friends, and Goldendoodle.
“The best way to predict the future is to create it.”

Alison Fischer

Lead Graphic Designer

Alison’s award-winning graphic design skills include everything from intricate printed materials to unique branding. One of her favorite things about the design process is presenting concepts of her work to clients and explaining the meaning behind colors, typefaces, and layouts. Alison is passionate about doing good for others. As a creative through-and-through, she also has fun with photography, type design, and hand lettering.
“You can’t use up creativity. The more you use, the more you have.” — Maya Angelou.

Sam Kraulik

Graphic Designer | Videographer

A multi-talented creative professional, Sam not only masters the graphic design world but can swing a camera for photos and video too! Her background in corporate marketing has brought forth knowledge in HubSpot and digital strategy, especially on the employee recruitment side of things. Ever-strategic in her work, Sam is a huge asset to the Creative Team. When not at her desk, you’ll find her digging in the dirt and nurturing houseplants—hers, ours, maybe even yours!
“You miss 100% of the shots you don’t take.” -Wayne Gretzky -Michael Scott

Noah Schmidt

Graphic Designer | Digital Expert

Noah is a creative soul with a passion for all things digital. He specializes in 2D design and loves creating stunning visuals, taking pictures, editing photos/videos, and learning new design techniques. His favorite part about being a designer is using his design skills and knowledge to provide businesses or individuals with astounding designs that help them achieve their marketing goals. When Noah is not behind his computer you can find him turning a wrench on his cars, playing video games, or dusting off his skates for a friendly game of pond hockey.
“Design is everything we make, but it’s also between those things.” —Erik Adigard

Ethan Leite

Graphic Designer | Illustrator

An award-winning graphic designer, illustrator, animator, and branding expert, Ethan has no shortage of creative ideas. His many years of agency experience comes with enthusiasm for working with brands of all sizes. He’s most passionate about helping businesses stand out from the crowd. Whether in the studio or not, Ethan loves to draw—on an iPad, paper, or really any random blank space. When not at his desk or the WB cozy corner, he’s likely playing video games or watching movies with friends.
“The only way to do great work is to love what you do.” – Steve Jobs

Bryce Jacobson

Lead Developer

Bryce has over 15 years of experience in building and managing customized websites, with a strong emphasis on user experience. His background in agency work and technical expertise have equipped him with the skills to expertly create new websites and redevelop existing ones to enhance functionality. Outside of work, Bryce enjoys immersing himself in nature by frequently embarking on camping trips with his family and indulging in his passion for fishing.
“Be curious, not judgmental.” —Ted Lasso (Walt Whitman)

Jaycee Thompson

Social Media Strategist

Jaycee is our Social Media Strategist who’s as crazy about animals as she is about crafting compelling social content. With a passion for all things feline, you’ll often find her scrolling through TikTok, cooing at cute cat videos. From creating eye-catching graphics to writing engaging captions and crafting stellar campaigns, she’s always up for a challenge. With a unique blend of creativity, compassion, and a never-ending love for all things furry, Jaycee is the perfect contribution to our WhiteBox social team!

“Nothing sticks in your head better than a story.” —Sam Balter

Jonalyn Lahr

Creative Coordinator

Jonalyn is a creative mind that knows no limits, with a strong focus on communication, timing, and all the little details that matter most. She’s driven to understand the wants and needs of clients and team members to accomplish successful campaigns. With a background in Media, she understands the market and has great respect for deadlines and time. She is ambitious to learn and listen to ensure tasks and deadlines are met. When you can’t find her in the WhiteBox office, she is off enjoying time with her family and friends, out on the water, always in the sunshine in the summertime, playing video games, snuggling in, and reading in the winter.

“Design is so simple. That’s why it’s so complicated.” —Paul Rand

Kim Windschitl

Contractor Partner

Winner of a national golden design award, and the AAF of Central MN Emerging Leader 2023 award recipient, Kim has been partnering with our team since 2020. Bringing a unique perspective and vision to our collaborative projects, Kim has been a positive “bonus team member” from the start. Outside of work, you can find Kim perusing local shops, pawing home baked goods off on her neighbors, or chasing after her three kiddos.
“If you haven’t taken the time to identify your goal, how will you ever know if you are on the right path?”

Scott Sandbakken

Developer | SEO Strategist

Scott has more than 20 years of experience in building and managing custom websites and has a special interest in user experience. His agency background and technical expertise makes him equally skilled at building new websites and redeveloping existing sites to improve functionality. As an SEO Strategist, Scott is also proficient at developing campaigns that help sites rank higher with search engines. During off hours, Scott loves the great outdoors, camping with his family, and sampling the latest local craft beer.
“A photograph is the pause button of life.”

Allison Blondell


Rarely in front of the camera, Allison’s artistic eye is usually behind the lens capturing the best angles and working the lighting to make our photoshoots shine. She has taken a lot of beautiful photos for our team, including the ones you see here! Allison’s favorite subjects are people, and she loves getting to know our clients and helping to tell their story visually. 
“Stopping advertising to save money is like stopping your watch to save time.” —Henry Ford

Keegan Karki

Marketing Specialist

Keegan brings a passion for all things Business and Strategy Development and Social Media Strategy. He is a huge advocate for engagement on social media and helping businesses grow through connections. With ambitious energy and no shortage of ideas, you might say thinking outside the box comes naturally for this Marketing Specialist. When out of the office, you can just about bet that Keegan is either on the ice or in the gym.

More About Our Founder

Carrie Karki, Founder and CEO of WhiteBox Marketing, has more than 20 years of marketing expertise under her belt. If she were to pick a forever charity, it would be anything helping children and families in less fortunate circumstances.


“I’m excited to work with anyone who values partnerships, good service, honest advice, a friendly laugh, and doing what’s right.” 

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